It had to happen. In an ingenious publicity stunt, Pizza Hut delivered a pizza to the top of Kilimanjaro in order to celebrate opening a branch in Tanzania, their 100th country. The stunt was carried out by a team of guides and in doing so, they set a record for the highest altitude pizza delivery. The pizza – with a pepperoni topping – apparently took four days to reach the summit, and was kept warm by a small battery-powered heater.